Organic Growth Vs. Paid Ads, Which One Should You Focus On?
- Halil Bajramoski
- Oct 24, 2024
- 3 min read
Updated: Feb 21
Social media marketing: everyone knows about it, and many business owners use it.
They are not using it the right way. Why? They have a lot of work to do in their business, and it's time-consuming.
I guess you have some free time if you're reading this. That’s why we are going to use your time now to grow your business…
If you’re not looking to invest time and effort into learning about marketing, then don’t read this blog. Instead, contact us by clicking , and we will tell you exactly what you should do for free to attract more clients.
Should you invest your time in creating content?
Or...
Should you invest in social media ads?
Usually, businesses grow by getting referred.
But if you get new clients, more people will refer your services, and you’ll grow faster…
Why social media?
3.3 billion people use social media actively. Incredible!
Using this platform to get the attention of your ideal clients will massively impact your business…
YoU NeEd To UnDeRsTaNd ThIs…
If you have a lot of free time, then you should invest it in creating valuable, engaging content for your ideal clients: Organic growth.
If you have money on the side that you want to invest, you should invest it in your business, not in crypto, gold, or real estate.
Getting more clients is the best way to make more money—and it’s guaranteed.
What’s the difference between these two marketing strategies?
Organic Growth
You will invest a lot of time in creating content, and you won’t get immediate results.
I know that writing this blog won’t make me money directly, but I am giving you valuable information, and you can see that I know what I’m talking about. So eventually, if you want to grow your business, you will contact me or implement the knowledge in my blogs and grow your business.
How to approach organic growth:
Post valuable content.
SPILL THE BEANS.
Answer their questions.
Don’t gatekeep any information—give them every solution to their problems.
If you read all of my blogs, you will be better than 90% of marketers out there.
Why? I’m giving you the best information you need about marketing strategies.
Once you give them all the valuable information, they will be too lazy to implement it, and they will need to invest a lot of effort, so they will eventually say…“Oh, this guy is awesome, he knows what he's talking about, and he can help me solve X.”
Paid Ads
Paid ads are not a secret, but what you're going to learn now will change your view on this opportunity…
What would happen if only people who are most likely to buy your service saw your ads?
With the Meta Ads Manager—not boosting posts—you can show your ad to your ideal clients.
By having a solid ad, you can persuade them to contact you and buy your services.
How?
Know your customers. If you talk to them, you know what their interests are.
If you don’t know, then go drink coffee with your favorite customer and let them talk.You shut up and ask questions.
You know their age, occupation, and what they are watching on social media.
For example, maybe they are interested in cooking shows, or maybe they are frequent travelers…(If they don’t use social media, that means you shouldn’t advertise on social media.)
Let’s say you are a tour guide and you sell history tours.
Usually, women book tours.
They are often interested in reading books, tend to be wealthy, have graduated from prestigious colleges, and are between the ages of 45 and 65+.
The more information you have about your ideal client, the better.
You can use this information to target these people with the Meta Ads Manager.
YOU DON’T HAVE TO INVEST TIME TO GROW YOUR BRAND—YOU INSTANTLY GET THE ATTENTION OF YOUR IDEAL CLIENTS.
That’s the difference.
That’s why I love Meta ads.
Don’t get me wrong—organic growth is such a powerful method.
It will nurture your leads, but if you want to make money now, go for paid ads.
My Recommendation:
If I were you, I would invest in both because these opportunities are incredible and will massively impact your growth.
If you have someone who knows how to:
Write scripts for ads and content
Edit, plan, and post content
Target your ideal clients through Meta ads
…you’ll grow your business—guaranteed.
Halil BajramoskiLX Marketing Pros
P.S. If you want to know what I would do to attract more clients for your business, then click HERE, and I will receive a free marketing analysis for your business.
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