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How to Monetize Your Organic Content On Social Media

  • Writer: Halil Bajramoski
    Halil Bajramoski
  • Dec 1, 2024
  • 3 min read

Updated: Feb 19

Many businesses just post content to look more professional, BUT this is not enough to monetize your organic content.


Social media is about showing how great your products or services are and how much you know about your industry.

  • This builds trust and likability, making people more likely to buy from you.

  • Remember: People buy from people they trust and like.


Sure, your logo and team members matter, but what if you used social media to nurture potential clients so they visit your website and buy your products or services?


Nurturing means:

  • People should want to watch every video on your social media profile because the content is valuable to them.

  • After consuming your content, they will visit your website and make a purchase because...


THEY TRUST YOU & THEY BUILD CONNECTION WITH YOUR COMPANY.


This is how you're going to make money from organic content.


This strategy works for any business—no excuses!


Steps to Nurture Potential Clients With Organic Content:


  1. Optimize Your Social Media Profiles


You need to look professional.


  • People don't want to follow pages with a bad profile picture or messy design.

  • Your profile should be aesthetically pleasing and easy to recognize.

  • Choose a good logo and improve your username, name, and bio.


Username Tips:

  • Should be short, relevant, and related to your service.

  • Helps people find you easily when searching for your service.


Example:

  • @newyorktours – Tour guide agency


Name Formula:

  • Use your name + your skill separated by a vertical bar |

Example:

  • Halil | Social Media Marketing


Use AI to generate username ideas:

  • Go to chatgpt.com

  • Use this prompt:

    “The videos I’m planning to post on Instagram are about (GROUP OF PEOPLE SUFFERING FROM A PROBLEM/OR WANT SOMETHING). I help IDEAL CLIENTS get XYZ. Give me 20 short usernames related to my skill/service. My business name is ___, can you combine it?


Choose a Business Category:

  • Go to Settings on your phone.

  • Select a specific category that best represents your service.

  • Why? Instagram will show your page to people looking for your service. (The more specific, the better!)



  1. Create an Engaging Bio


Follow this simple formula:


  1. What is your page about?

    • 👨🏻‍💻 Helping Tour Agencies Get More Bookings

  2. What service do you offer?

    • 💸 Social Media Advertising

  3. Highlight any achievements or unique results:

    • 🚀 +250 Quality Leads in 30 Days, Guaranteed

  4. Call to Action (CTA):

    • 📲 Free Marketing Consultation ⬇️


Use emojis ✅ to make the bio visually appealing and easy to read.


Done, your profile is good to go, now let’s fix your content…


3. Post Valuable Content for Your Ideal Clients


  • Focus on their needs—not your business.

  • Followers don't matter at the beginning.

  • Not every post will perform well—and that’s okay.

  • Consistency is key.


Content Example:

  • For a tour guide agency, record a short video:

    “6 Secret Gems You Must Visit in XYZ”

Your goal:

  • Identify your ideal clients' pains and desires.

  • Answer their questions for free through your content.


Use AI to generate content ideas:

  • Go to chatgpt.com

  • Use this prompt:

    “I want to post valuable short-form content for YOUR IDEAL CLIENTS. Can you tell me what these people search for on Google? Analyze their daily frustrations and pains so I can answer their questions and solve their problems with my short-form content as a professional in this industry. Give me 20 content topics that would interest them.”


Content Tips:

  • Keep it short, engaging, and informative.

  • Use hooks to grab attention within the first 3 seconds.


4. Post Consistently—Minimum 1 Post Per Week


  • Consistency builds your brand and grows your audience.

  • Even if only one post goes viral, it can bring in thousands of potential clients.

  • People check social media before buying from a company. If they see valuable content, they will feel connected to your business and be more likely to buy from you.


Need Help With Your Content Strategy?


✅ We can:

  • Help you develop a content strategy

  • Schedule your content

  • Brainstorm ideas tailored to your ideal clients

  • And much more!


Contact us by clicking <HERE>


Sincerely,

Halil Bajramoski

LX Marketing Pros

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